The exciting new Blackmagic Cinema Camera was a total show-stopper at NAB 2012. It fills a unique niche in the video market by supplying a 13-stop 2.5K image sensor, a built-in SSD recorder, the ability to shoot uncompressed RAW (and compressed formats), full compatibility with EF and ZE lenses, a built-in 5-inch (12.7 cm) touch screen LCD and Thunderbolt connectivity. If that isn’t compelling enough, Blackmagic Design is also including a copy of the Mac and Windows compatible DaVinci Resolve 9.0 color-correction software and UltraScope with the camera. The camera itself features an attractive industrial design that oozes with elegant simplicity, and the flexibility to be used as a stripped down, low-profile handheld, or as the heart of a full-blown rig with rails, matte box and the works. Most remarkably, all of this beauty is delivered for under $3,000.
The Blackmagic Cinema Camera is nothing but short of amazing!